Woodcliff Lake, NJ – May 1, 2018… Sales of BMW Group vehicles in the U.S. increased 4.2 percent in April 2018 for a total of 27,213 vehicles (BMW and MINI brands combined), compared with 26,105 vehicles sold in the same month a year ago. Year-to-date BMW Group sales in the U.S. are up 3.3 percent from the first four months of 2017.
“The evidence of spring is all around us but for a car company there’s no better sign than sales momentum as both BMW and MINI enter May with solid increases over a year ago,” said Bernhard Kuhnt, president and CEO, BMW of North America. “The BMW X models, especially X1, X3 and X5, continue to lead the way with our Sports Activity Vehicles accounting for 51% of April sales.”
BMW Brand Sales
Sales of BMW brand vehicles increased 3.8 percent in April 2018 for a total of 23,482** compared to 22,624 vehicles sold in April 2017. Year-to-date, the BMW brand is up 3.2 percent on sales of 97,317 vehicles compared to 94,306 sold in the first four months of 2017.
BMW brand sales in April 2018 were led by BMW’s lineup of Sports Activity Vehicles up 28.9% in April and 6.3% year-to-date.